Articles to help you shift your mindset, create better customer experiences and develop better systems for a thriving small business.
Have you ever been given this advice, “Stop playing small. If you want people to notice you, you gotta show up big"? If you have a business where you're trying to grow your income and impact then I'm not surprised. It's a common piece of advice from many coaches,...
$99.94 billion is the expected worth of the global AI market by 2023. —Research and Markets (May, 2020) In case you haven't heard, AI is here. It's everywhere. Some jobs will be replaced and companies who were once paying for services humans did, will choose to...
As a Gen X woman, there are many factors to consider when deciding when to invest money in a new business. New ventures can be scary and filled with obstacles & unknown territory. At which point have you done enough planning, research and self-reflection to take...
Being a Gen X woman in business in 2023 means navigating a complex and rapidly evolving business landscape that is shaped by technological advances, changing consumer behaviors, and societal expectations. As a member of Gen X, born roughly between the mid-1960s and...
As a Gen X woman, becoming a thought leader can be a great way to establish yourself as an expert in your field and to share your knowledge and insights with others. Your unique life experience and broad perspective puts you in the position to establish industry...
Every good user experience is fundamentally characterised by usability, accessibility and value. With any of these factors missing, users could lose interest or become frustrated, which would mean you losing business.
I’m Franka Baly
Welcome to our digital home, where we share our knowledge, insights, and tips to help you create a business aligned with your goals, passion, and purpose.
Discover Your Website Brand Personality
Think Women Can’t Work Together?
Listen to this conversation with the owners of bmf fitness
We're focused on helping women over 40 create thought-leadership brands aligned with their purpose and brilliance.
Get a Weekly Dose of Encouragement & Branding Tips Straight to Your Inbox!