Category: Branding
Brand Strategy Part 1: The Power of Brand Clarity

Brand Strategy Part 1: The Power of Brand Clarity

Is it just me or does branding seem to be everywhere? Why do you think that is? Could it be because when a brand is respected, admired, talked about, followed, or emulated, it naturally leads to great success for the individual or company?  Let's face it, whether we...

Branding: Who the Hell Changed the Rules?

Let me just kick off this post by saying that I was born in the late 60’s. I grew up watching Soul Train and American Bandstand. I remember when Michael Jackson had color and MTV actually played music videos. Can you believe that? I’m an X’er (Generation X’ers are...


I’m Franka Baly

Franka Baly

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